Course Description
Introduction to new entrepreneur creation; entrepreneurship appraisal; business opportunity analysis; Business model canvas; market survey and research; marketing strategy for new business; production management; financial planning; investment funding sources; introduction to investing; the risk-return relationship.
Course Learning Outcomes
- Describe principles and thinking processes that lead to entrepreneurship.
- Use basic business tools for developing new business models.
- Explain basic financial analysis process and basic investment.
- Present personal financial plan.
- Participate and organizing group works in the role of leader and follower and able to solve problems appropriately.
- Teacher: WEI QUAN
- Teacher: KRIS SINCHAROENKUL